Build Your Client Base and Your Business
by Making a Name for Yourself
Spread the word about your business using
proven public relations techniques
To win over potential clients, you need to
know how to get yourself noticed. Self-promotion expert Jill Lublin
shows how to cultivate relationships and get referrals by using
the same strategies that publicists and brand managers use to
gain more attention for their products. Get
Noticed. . . Get Referrals shows you, whether you're a
business owner, entrepreneur, or sales professional, the proven
methods for creating memorable messages about your business.
Get Noticed .
. . Get Referrals is your one-stop guide to using powerful
self-promotion techniques to get noticed by potential new clients.
Jill Lublin gives you the skills you need to make a memorable
first impression, get more referrals and grow your business.
A proven program to win more clients, connections,
|In Get Noticed . . . Get
Referrals Jill Lublin has written a wonderful
'how to' on creating a steady, top quality referral
stream for your business. She shares the practical nuts
and bolts of the process from the in-depth preparation
of thoroughly defining the parameters of your business
and creating your presentation, to networking, clear
communications and follow through. I especially appreciated
her emphasis on quality product and integrity in relationships,
the gold standard of making a name for yourself. Lublin
has produced an essential for anyone responsible for
promoting their organization.
"My students continually report the valuable,
thorough, and useful information Jill presents." -Beth
Greer, President, The Learning Anne
Noticed...Get Referrals" tells the truths that often
make the difference between success and failure." -Jay
Conrad Levinson, the father of Guerrilla Marketing and author
of the Guerrilla Marketing series.
"Keep this book within arm's reach, refer
to it often, and it will help you reach the next level of your
success!" -Mark LeBlanc, author of
"Grow Your Business!," and president, National Speakers
"Someone once said 'It is not who you
know but who knows you that counts.' Getting noticed is what this
book is about. Highly recommended." -Dan
Poynter, author of "The Self-Publishing Manual"
About the Author
Jill Lublin is an international
speaker and CEO of the strategic consulting firm Promising Promotion.
She has twenty years' experience working with ABC, NBC, CBS, and
other national media, and is coauthor of the national bestsellers
Guerrilla Publicity and Networking
Publisher: McGraw-Hill; 1
edition (May 7, 2008)